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All bow before the mighty power of the nocebo effect – Bad Science

2009 Nov 28, 3:50The downside of the placebo the nocebo: "This is the amazing world of the nocebo effect, where negative expectations can induce unpleasant symptoms, in the absence of a physical cause.", "In two of them, the consent form contained a statement outling various gastrointestinal side effects, and in these centres there was a sixfold increase in the number of people reporting such symptoms and dropping out of the trial, compared with the one centre that did not list such side effects in the form."PermalinkCommentsnocebo placebo science medicine ben-goldacre
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